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Think that nice counter jockey knows jewelry?
If he, or she, is writing up that important special order custom job you'd better be concerned... Most clerks are good at selling stuff, but lack knowledge in how it's made or designed for the best. So, you look close and you start to appreciate that store fronts and lovely showrooms translate into service centers and fine craftspeople who keep the promise. Product knowledge is important when your life and business is on the line every day. We processed over 50,000 service requests for the trade just a few years back, and now we offer "real people" new choices. I personally authored this site to create a way to work with you, on your project and do it your way, not the way that some sales-clerk understands based on their limited knowledge and base of experience, which for most clerks and salespeople translates very well to selling cars, or any other product... Sales are about "sales", and Tradeshop is about making your dreams come true... That was my dream, my vision, and my passion... Much has changed, that has not!!!
As internet has become so imporatant and alive I hope that my small offering here, my products and my logical options will inspire and delight all. These pages were born in my back room and remain to this day my personal task. I write the pages and they say what I believe.
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